Maximizing the ROI of Competitive Data

It all starts with Strategy. It may seem obvious to point this out, but for customers that are successfully using QL2 to provide competitive intelligence data, how they use QL2 is a direct implementation of their business strategy. They have successfully taken their business strategy and have created a search and analysis methodology that allows … Continue reading Maximizing the ROI of Competitive Data

The State of Data Acquisition

In a world where decisions are powered by data, access to data becomes critical. At QL2, we strive to turn data into information, knowledge, and ultimately wisdom for e-commerce companies to base pricing decisions on. But it all starts with the ability to acquire data in a consistent, efficient manner. The data acquisition space has … Continue reading The State of Data Acquisition