Tag Archives: e-commerce

The Importance of Product Matching in E-Commerce

As e-commerce and omnichannel share of retail sales continues to rise, knowing your market position and competitive landscape is increasingly more important to delivering your retail strategy. In the digital world, customers have more options than ever before and with a quick search on their smartphone can quickly compare prices for the products they want … Continue reading The Importance of Product Matching in E-Commerce

The Role Technology Plays in Shaping E-Commerce

As retailers roar down the e-commerce highway with omnichannel marketing becoming table stakes, the question that I’m hearing from most retailers is “How do I effectively compete in dynamic e-commerce marketplaces?” As most are discovering, technology is the answer.  Some retailers have aggressively pursued technology strategies. Home Depot Ventures created a $150M fund to invest … Continue reading The Role Technology Plays in Shaping E-Commerce

The State of Data Acquisition

In a world where decisions are powered by data, access to data becomes critical. At QL2, we strive to turn data into information, knowledge, and ultimately wisdom for e-commerce companies to base pricing decisions on. But it all starts with the ability to acquire data in a consistent, efficient manner. The data acquisition space has … Continue reading The State of Data Acquisition

How Brands and Retailers Can Win in a Competitive Marketplace

As CEO of QL2, I have the pleasure of working with some of the best companies and the best people across the travel and retail industries. What I hear most from them is that competitive intelligence is the key for them to winning in their competitive marketplaces. E-commerce has changed the selling proposition dramatically over … Continue reading How Brands and Retailers Can Win in a Competitive Marketplace