All posts by Geoff Hoesch

White Label vs. Private Label: What’s the Difference?

When designing, manufacturing, and selling your own products, especially on an eCommerce website, there are many things to consider and decisions to make to help make your brand successful. One of these considerations centers around sourcing products, including who will supply your products and how you want them, as well as how they will be … Continue reading White Label vs. Private Label: What’s the Difference?

What Sellers Need to Know About Private Labeling

Should your store or brand offer its own labeled products to better compete with larger brands? This is called private labeling. Private labeling can include selling products under your company’s name or adding new products to its current lineup. It’s essentially outsourcing manufacturing, sourcing, importing, shipping, and other logistics to another company, gaining access to … Continue reading What Sellers Need to Know About Private Labeling