Product Details Overview
When navigating Product Finder in Opti Mix, if you select a product it leads you to the Product Details page. The Product Details page has three sections to help you drill into your matched products.
- Your product
- Matches
- Compare Matches
If you don’t see a match you were looking for, you can request a match to be added by clicking Request A Match and our team will review the request within 24 hours. For more information on how to request a match, please visit the Requesting a Match User Guide.
Your Product Details
At the top of the page you can see your product’s name, SKU, manufacturer, last known price, and the price variance compared to products it’s matched to.
Matches
The Matches section shows you matched products by competitor site. This table is sortable so you can list matched products by Site, Product Name, Match Type, Regular Price, Lowest Price, or Variance. The default sort is alphabetical by Product Name. In this section you are able to view the competitor product URL, reject a match, and benchmark a match. For more information on how to reject a match, please visit the Rejecting a Match User Guide.
Variance
Price Variance is shown in either an orange, grey, or purple text depending on if you are priced below, at parity, or above the competitors price.
- Priced Below (orange) – less than 2% the competitor price
- Similar Price (grey) – within 2% the competitor price
- Priced Above (purple) – greater than 2% the competitor price
Compare Matches
The third section of the Product Details page is the Compare Matches section where structured product metadata is used to easily compare competitor products against your product. Your product is always shown on the left-most column when scrolling through matched competitor products.